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Fashion Backside: The Backstage

The Italian fashion Industry means almost 65 $ billions of Euros and 60.000 companies. The tip of the iceberg are fashion weeks with a 0.3% of the total. Nevertheless as in nature the iceberg represents the extraordinary beauty and power of the wilderness, while 90% of the volume is underwater, in Textile Italian business MFW (Milan Fashion Weeks) represent the top of the Italian fashion Industries and the tip of the “Made in Italy” well-known all around the world. The MFWs have produced by extraordinary people and workers who make fashion shows where Red Carpets have to be scaled up by top models, designers and VIP. But what happen behind the “Runaway” on the red carpets? What is the 90% of the Fashion Show, what is the majority of the ice under the water? I tried to show this part made by make-up artists, models and production companies.So, What is fashion? Fashion is beauty, Fashion is Perfection, Fashion is Woman, Fashion is Business, Fashion is Sex, Fashion is everything people want to have in their life. But Fashion for me is job and fashion is reality of life. Fashion is the other side of the society. Fashion is an hard work where people take connection and shear their life in silence to realize dreams from real hard work. Backside of fashion is my perspective of fashion world. As in a successful music hit the side B of the LP is something better than the hit and the backstage and the backside of the fashion world is the real human richness of the plastic side A, but you have to listen so accurately before understand it . Nevertheless when you understand it you really understand the meaning of Fashion. All mages has been taken during the Milan Fashion Weeks 

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